B2B Cold Callers/Appointment Setters

IDEAIFY Solutions is a Top Rated Plus agency on Upwork that provides end-to-end business support for startups, SMBs, and growing enterprises. With a team of over 50 trained professionals, we offer scalable outsourcing services including inbound and outbound customer support, cold calling, B2B lead generation, appointment setting, telemarketing, content writing, virtual assistance, project management, web development, and digital marketing. Based in Islamabad, Pakistan, and awarded the Agency of the Year – Connected Pakistan 2023, we support brands across the US, UK, Canada, and the Gulf. We have logged over 100,000 hours of service, and our clients include SaaS startups, e-commerce retailers, real estate professionals, and B2B agencies.

Role Description

This is a full-time on-site role for B2B Cold Callers/Appointment Setters located in Islamabad, Pakistan. The B2B Cold Callers/Appointment Setters will be responsible for making outbound calls to potential clients, setting appointments, and generating leads. This role involves engaging with prospects, understanding their needs, and effectively communicating the value of our services to secure meetings or support sales efforts. You will work closely with sales and marketing teams to ensure a seamless lead generation process and maintain accurate records of calls and client interactions.

Key Responsibilities

• Make 200+ outbound cold calls daily, along with emails and LinkedIn outreach, to engage and qualify potential B2B prospects.
• Identify and qualify leads based on the ideal customer profile.
• Book qualified meetings for Account Executives, Sales Managers, or Founders.
• Execute structured outreach cadences using modern sales tools.
• Track activity and pipeline data in CRMs such as HubSpot, Salesforce, or Close.
• Collaborate with marketing and sales teams to refine messaging and targeting.
• Analyze performance metrics and optimize outreach strategies for better conversion.

• Proven experience in Cold Calling, B2B Lead Generation, and Appointment Setting.
• Skills in Telemarketing, Inbound & Outbound Customer Support.
• Excellent verbal communication and interpersonal skills.
• Proficiency in CRM software and other lead management tools.
• Strong research and problem-solving abilities.
• Self-motivated with the ability to work independently.
• Experience in the business support outsourcing industry is a plus.
• High school diploma or equivalent; a Bachelor’s degree is preferred.